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HOʻOLAUNA

About ʻAlele Strategies LLC

ʻAlele Strategies LLC is a visionary digital design and marketing agency based in Waikahekaheiki, Puna, Hawaiʻi. Led by a native Hawaiian wahine, we are passionate about weaving the rich tapestry of Hawaiian culture into the digital realm for Hawaiians, by Hawaiians.

At ʻAlele Strategies, we specialize in crafting compelling narratives that honor and celebrate the moʻolelo (stories) of native Hawaiian organizations and businesses. Our mission is to empower our clients to share their unique journeys in a way that is deeply rooted in the values and traditions of our ancestors.

Drawing from our deep connection to ʻōlelo Hawaiʻi and our Hawaiian epistemology, we bring a fresh perspective to digital design and marketing. From captivating visual branding to innovative pilina (relation) building strategies, we are committed to helping our clients stand out in today's digital landscape while staying true to their kahua (foundation).

As stewards of our culture, we understand the importance of authenticity and respect in every project we undertake. Whether you're seeking to enhance your online presence, engage with your audience on social media, or create an immersive digital experience, we're here to bring your vision to life.

Join us on a journey where tradition meets innovation, where ancient wisdom guides modern storytelling. Together, let's illuminate the path forward and build your kaiāulu (community) together. 

Me ka haʻahaʻa,

ʻAlele Strategies LLC

About the Creator

Mia Waiʻaleʻale “Liʻi” Sarsona was born and raised in Waimānalo, Koʻolaupoko, Oʻahu and is now residing in Puna, Hawaiʻi. Liʻi is a proud graduate of Ke Kula o Samuel Mānaiakalani Kamakau LPCS. Liʻi holds a Bachelors of Arts in Hawaiian Studies from the University of Hawaiʻi at Mānoa. She is also a ʻūniki graduate of Ka Pā o Lonopūhā, Academy of Native Hawaiian Healing Traditions. 

She embarked on her digital design and marketing journey in 2018 with the founding of her first small business, Nā ʻAle Co., a jewelry business specializing in pieces made of reclaimed native woods. Since then, she has seized numerous opportunities to hone her expertise in both community and professional spheres. These include spearheading various Instagram-based fundraisers, which collectively raised over $25,000 in vital funds, orchestrating an impactful webinar series in collaboration with ʻAha Kāne, and overseeing the dynamic management of a prominent Hawaiʻi-based social media platform for three years. She considers it a profound privilege to channel her passion into meaningful service for her beloved lāhui (community).

Headshot of Waiʻaleʻale Liʻi Sarsona
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